Saturday, August 31, 2019

SM Jaleel Project

SM Jaleel & Company Ltd , affectionately known as SMJ, is one of the oldest and largest manufacturers of nonalcoholic drinks in the English speaking Caribbean. Since their inception in 1924, their wide portfolios of beverages have become household names across the Caribbean, and are currently distributed to over 60 countries worldwide. Their products span a host of carbonated soft drinks, exotic fruit juices, purified and flavoured water, energy drinks, and other fruit flavoured beverages. Every stage of production is owned by the esteemed SM Jaleel & Company Ltd.SMJ manufacture its own PET (plastic) bottles, tetra packs (juice boxes), and the cans that their wide variety of products are packaged in. As such, the company enjoys iconic status as the Caribbean’s premier soft drink manufacturer with a reputation for quality, innovation and commercial intelligence. SMJ have been innovative leaders in manufacturing, having pioneered the use of dynamic and advanced technology, syste ms, and processes in the soft drink industry. They have 25 years of experience in plastic blowing technology which has enabled SMJ’s wide array of PET bottles in different shapes and sizes.Their blow molding facility is also the largest in the Caribbean. SMJ was also the first in the world, in conjunction with Reynolds Metal Company, to fill fruit juices in aluminum cans. This was done using Nitrogen technology in the 1980’s, and eliminated the need for artificial preservatives in the product. To ensure consistency in providing high quality products at affordable prices, they have established and facilitated a global network of mutually beneficial partnerships with customers and suppliers.In accordance with SMJ’s dedication to quality and consistency, new products have actively been introduced to the market over the past two decades, via ongoing research and development efforts. Presently, SMJ’s products are found in over half a million wholesale and reta il stores, including Walmart and other renowned international retailers. Millions consume these products yearly because of this extensive reach. SMJ mission reads as follows; â€Å"To always stay one step ahead, constantly responding to an essential human need through thirst quenching, quality beverages and premium water.To create products of the highest standards that are priced affordably and distributed efficiently, providing greater accessibility to our consumers. To inspire and motivate our workforce to achieve excellence as a team while promoting their inner sense of self and purpose as individuals. To keep our target market top of mind, as we continue our commitment to improve and enrich the lives of our consumers†. In my opinion SMJ has lived up to their mission statement. They are right on point with each goal their organization placed.To further illustrate this here’s a look at their vision statement: â€Å"To strive towards being leaders in the non-alcoholi c market, making our people the cornerstone of our success, as we work together in a globally-focused, dynamic environment based on trust and sound values, providing all-encompassing beverage solutions that meet the ever changing, evolving needs of our customers†. SMJ has without a shadow of a doubt been leaders in the nonalcoholic beverage industry for the past two decades. They have gone beyond the call of duty in the industry.They are pioneers to the Caribbean and even the world’s market in the non-alcoholic industry. This marketing giant in the Caribbean formally known as SMJ has mastered the art of marketing and has captured numerous segments of the non-alcoholic market. They have accomplished this by marketing their products well. Positioning the product is very important. Marketing is about how your firm positions itself to satisfy your market’s needs. There are four critical elements in marketing your products and business.They are the four P’s of marketing. 1. Product; The right product to satisfy the needs of your target customer. 2. Price; The right product offered at the right price. 3. Place; The right product at the right price available in the right place to be bought by customers. 4. Promotion; informing potential customers of the availability of the product, its price and its place. Each of the four P’s is a variable that should be controled in creating the marketing mix that will attract customers to the business.Marketing mix should be something paid careful attention to because the success of the business depends on it. As a business manager, determining how to use these variables to achieve profit potential is important. This case study introduces the four P’s of marketing and includes worksheets that will help you determine the most effective marketing mix for the business. In this case study we would have observed that SMJ use positioning, marketing mix and the four P’s to bring about succe ss to SMJ. â€Å"Product† refers to the goods and services that are being offered to the customers.Apart from the physical product itself, there are elements associated with the product that customers may be attracted to, such as the way it is packaged. In terms of packaging SMJ has won over the hearts of many children with its unique patented PET bottle which was designed for the famous drink Chubby. Other SMJ product attributes include quality, options and brand name. SMJ product’s appearance, function, and support make up what the customer is actually buying.Successful managers such as Dr. Aleem Mohammed, Chairman S. M. Jaleel & Co. Ltd.pay close attention to the needs their product bundles address for customers. The products available for sale by SMJ are Carbonated Soft Drinks, Water, Juices FRUTA and Energy Drinks. In the Carbonated Soft Drinks there are a wide array of flavors available. The flavors include; Action Apple, Bubble Gum, Bubbly Cream Soda, Megastar M ango, Merenguito, Purple Power, Rock N Rolla Cola, Sorrel Soda, Tutti Frutti, Kola Champagne, Blueberry Blast, Fresa Strawberry, Go Bananas, Martian Magic, Green Crush, Orango Tango, Pineapple Sunshine, Poppin Pear. These are the flavors which have been made available in the Caribbean.In Latin America some additional flavors are available with some being omitted, they include; Fresa Strawberry, Martian Magic Green Crush, Cream Scream Soda, Fruit Punch Soda, Cola Soda, Blueberry Blast, Bubbly, Cream Soda, Go Bananas, Megastar Mango, Merenguito, Orango Tango, Pineapple Sunshine, Poppin Pear, Sorrel Soda, Action Apple, Bubble Gum, Kola Champagne. This shows that SMJ practices what is called market segmentation. They strategically position there products to meet their target audience, by bundling different flavors and in some instances same flavor but different names.Product bundle should meet the needs of a particular target market. For example, a luxury product should create just the right image for â€Å"customers who have everything,† while many basic products must be positioned for the price conscious consumers. This is demonstrated in my opinion by the availability of FRUTA and Caribbean Cool. Caribbean Cool is the economical re fruit drinks while FRUTA is the luxurious premium brand. For other important aspects of product may include an appropriate product range, design, warranties, or a brand name.Customer research was a key  element in building an effective marketing mix. Knowledge of the target market and SMJ’s competitors allowed them to offer product that will appeal to customers and avoid costly mistakes. Some of SMJ’s target audience includes, Eastern Caribbean, Caribbean, Latin America and Europe. SMJ has launched a fairly new 25% less sugar carbonated drink which is only available to the Eastern Caribbean, suggesting still in the experimental stages. Proper SWOT analysis should be carried out on launching a new product. SMJ h as always think long term about their venture by planning.This is evident by SMJ’s longevity in the Caribbean, there massive expansion projects and their successful handing over from one generation to the other. SMJ was able to take advantage of opportunities to add value through processing, packaging, and customers. One of their first major successes with packaging was the creation of the PET plastic bottle patented and sold with the name â€Å"Chubby†. It is an ideal size not to big attractive to its target audience, mainly children and not to little not too much. Perfect for a child’s lunch kit. SMJ growth occurred in different geographic regions.SMJ diversified its product, offering a whole range of nonalcoholic products. The success of this diversification was partly because of SSMJ’s successful acquiring of raw materials, production processes, and distribution which were all done by SMJ, which meant there was no need to acquire new suppliers, skills and equipment, and distribution methods â€Å"Price† refers to how much is charged for a product or service. Determining SMJ’s product’s price was tricky and even frightening. Many small business owners feel they must absolutely have the lowest price around. This isn’t always true and depends on your pricing strategy.SMJ pricing approach reflects a good image which positions their product well. Example FRUTA isn’t the cheapest fruit drink in the market, yet it is the preferred fruit drink by many customers. The price resulted from their pricing strategy covers the cost per item and includes a profit margin. Lower pricing would make it impossible to grow. As a manager, of SMJ one of the following alternatives pricing strategies may have been used. Selection of a pricing strategy by SMJ was based on the product, customer demand, the competitive environment, and the other products which are offered.Cost-plus: Adds a standard percentage of profit abov e the cost of producing a product. Accurately assessing fixed and variable costs is an important part of this pricing method. Value-based: Based on the buyer’s perception of value (rather than on your costs). The buyer’s perception depends on all aspects of the product, including non-price factors such as quality, healthfulness, and prestige. Competitive: Based on prices charged by competing firms for competing products. This pricing structure is relatively simple to follow because you maintain your price relative to your competitors’ prices.In some cases, you can directly observe your competitors’ prices and respond to any price changes. In other cases, customers will select vendors based on bids submitted simultaneously. In those cases, gathering information will be more difficult. Going-rate: A price charged that is the common or going-rate in the marketplace. Going-rate pricing is common in markets where most firms have little or no control over the m arket price. Skimming: Involves the introduction of a product at a high price for affluent consumers. Later, the price is decreased as the market becomes saturated. Discount: Based on a reduction in the advertised price.A coupon is an example of a discounted price. Loss-leader: Based on selling at a price lower than the cost of production to attract customers to the store to buy other products. Psychological: Based on a price that looks better, for example, $4. 99 per pound instead of $5. 00 per pound. After you decide on your pricing strategy, the amount of money you will actually receive may be complicated by other pricing aspects that will decrease (or increase) the actual amount of money you receive. You will also have to decide how to determine: Payment period: Length of time before payment is received.Allowance: Price reductions given when a retailer agrees to undertake some promotional activity for you, such as maintaining an in-store display. Seasonal allowances: Reductions given when an order is placed during seasons that typically have low sales volumes to entice customers to buy during slow times. Bundling of products/services: Offering an array of products together. Trade discounts (also called â€Å"functional discounts†): Payments to distribution channel members for performing some function such as warehousing and shelf stocking. Price flexibility: Ability of salesperson or reseller to modify price.Price differences among target customer groups: Pricing variance among target markets. Price differences among geographic areas:Pricing variance among geographic regions. Volume discounts and wholesale pricing:Price reductions given for large purchases. Cash and early payment discounts: Policies to speed payment and thereby provide liquidity. Credit terms: Policies that allow customers to pay for products at a later date. The methods discussed here should be a base from which to construct your price. The options will vary depending on how the pr oduct is sold.Since SMJ doesn’t sell directly to the customer they will need to ensure a proper margin is set by the retailer to ensure the success of their products. Tracing the path of SMJ’s product from production to final purchase is a useful exercise to discover this information. The research needed to understand the pricing along the distribution path will be more than worth the time it takes. SMJ’s price ultimately covers costs, contributes to product image by communicating the perceived value of the products, counter the competition’s offer, and avoid deadly price wars.Remember, price is the one â€Å"P† that generates revenue, while the other three â€Å"P’s† incur costs. Effective pricing was important to the success of SMJ. â€Å"Place† refers to the distribution channels used to get the product to your customers. What the product is will greatly influence how you distribute it. As a producer, SMJ decided if supplyin g direct is appropriate for their product, whether it be sales through retail, door to-door, mail order, e-commerce, on-site, or some other method they made the wise decision and choose not to.However an advantage of direct sales would be the contact you gain by meeting customers face to face. With this contact you can easily detect market changes that occur and adapt to them. You also have complete control over your product range, how it is sold, and at what price. As a result SMJ has to do extensive market research frequently to keep abreast of the market changes. Reseller Sales (Sales Through an Intermediary) Instead of selling directly to the consumer, SMJ decide to sell through an intermediary such as wholesalers and retailer who will resell SMJ’s product and distribute them.This has provided SMJ with a wider distribution than selling direct while decreasing the pressure of managing its own distribution system, additionally, reduction in storage space necessary for inven tory. One of the most important reasons for selling through an intermediary is access to customers. Wholesalers want a steady year-round supply of product to distribute. SMJ has a steady year-round supply that is of consistent quality. Market Coverage by SMJ has moved from local and regional in the early nineties to international in the late nineties, through resellers. Intensive, selective, or exclusive coverageâ€Å"Promotion† refers to the advertising and selling part of marketing. It is how businesses let people know what they’ve got for sale. The purpose of promotion is to get people to understand what product is, what they can use it for, and why they should want it. SMJ effective, promotional efforts contain a clear message targeted to a specific audience reached via the appropriate channel. In the case of chubby parents and children is the target audience. Their message is consistent with the overall marketing image, get their target audience’s attention , and elicit the response desired.Promotion involve advertising, public relations, personal selling, and sales promotions. Advertising methods to promote SMJ’s product include the following. †¢ Radio: Radio advertisements inexpensive ways to inform potential local customers timing of ad is important. †¢ Television: Television allows access to regional and national audiences, but is more expensive than other options. †¢ Print: Direct mail and printed materials, including newspapers, consumer and trade magazines, flyers, and a logo, fact sheets, contests, coupons, and brochures directly to new or old customers on local, regional, or national levels.Currently there are chubby promotions in St Vincent and St Lucia back to School with chubby. †¢ Electronic: Company Web sites provide useful information to interested consumers and clients. †¢ Word of Mouth: Word of mouth depends on satisfied customers which SMJ has had a great track record. Public relations carried out by SMJ ensure that SMJ’s good price effective environmentally friendly Caribbean image is maintained.

Friday, August 30, 2019

What Is Kpop

a) What is KPOP? K-pop (an abbreviation of  Korean pop  or  Korean popular music) is a  musical genre  consisting of  dance,  electronic,electropop,  hip hop,  rock, and  R&B  music originating in  South Korea. In addition to music, K-pop has grown into a popular  subculture among teenagers and young adults around the world. b) History of KPOP * Before 1970 An old-fashioned style of Korean pop music called  Trot, influenced by a Japanese pop music of  Enka  during Japanese rule over Korea (1910-1945), was popular in South Korea until the 1980s.As Korea was liberated from Japanese annexation in 1945, the country was divided into two nations: North Korea and South Korea. Western culture  was introduced into South Korea on a small scale with a few Western style bars and clubs playing Western music. The Kim Sisters, Yoon Bok-hee and  Patti Kim  were the first singers to debut in such countries as Vietnam and United States. * 1971-1990 In the 1970s, t he new career of  DJs  became popular, deeply impacting the teenage cultures. Guitars and jeans were the symbols of youth.This resulted in the introduction of more folk singers, such as  Chang Sik Song, Cho Nam Young , and Hee Eun Yang. In 1977, the Seoul International Song Festival was launched, which encouraged cultural exchanges with other countries. In 1980, the Asia Music Forum was launched. National singers from five different Asian countries competed in the event. Cho Yong-pil  won first place and earned a high reputation as a Korean singer in Japan. * 1990s In the 1990s, early versions of Korean pop incorporated  American popular music  styles like  rap,  rock  and  techno  in their music.Since the debut of  Seo Taiji & Boys, multiple singers began to switch their positions while singing and dancing, a strategy called â€Å"formation changing† and a turning point for the establishment of K-pop style  choreography. The founding of South Korea' s largest talent agency and record label,  SM Entertainment, in 1995 by Korean entrepreneur  Lee Soo Man  led to the first K-pop girl groups and boy bands. By the late 1990s,  YG Entertainment,  DSP Entertainment,  JYP Entertainment, and  FNC Music  had burst nto the scene and were producing talent as quickly as the public could consume it. * 2000 – now South Korea is emerging in the 21st century as a major exporter of popular culture. K-pop has been embraced by the South Korean government as a tool for  soft power  abroad, particularly towards youth. K-pop has come from humble beginnings to gain a huge fan base not just in Asia but also other parts of the world,  and is considered by some to be South Korea’s greatest export because of its popularity and growing influence.As South Korea continues to develop its IT infrastructure, K-pop music is being shared over the internet and through mobile devices more rapidly than ever. In 2011,  Billboardà ‚  launched the  Korea K-Pop Hot 100  chart  and  YouTube  created an official K-pop channel. K-pop music videos were viewed more than 2 billion times during 2011, almost three times the 800 million views in 2010. One of the biggest examples of the globalization of KPOP is the emergence of PSY's â€Å"Gangnam Style† on the market.In October 2012, Psy became the first South Korean artist to hit the number 1 spot on top UK charts. On 11-11-2012, PSY won Best Video in Europe Music Award for â€Å"Gangnam Style† The the K-pop Wave or Halyu, a term coined by  Chinese  journalists to refer to the significant increase in the popularity of South Korean entertainment and culture since the late 1990s,  first spread to China, Japan and other Asian countries, including  Taiwan,  Vietnam,  Hong Kong,Philippines,  Malaysia  and  Singapore.The wave has had considerable impact on the  South Korean economy, as well as on the political and cultural influenc e of  South Korea. For example, in 2011 based on international activity the Korean wave added approximately  USD$3. 8 billion dollars of  revenue  to the South Korean economy

Thursday, August 29, 2019

American Women in World War II

At the beginning of the Second World War, American citizens had a sense of unity. Men choose to enter the forefront off work and family, but women leave home for the first time and inherit the work left by their husbands. In 1943, many magazines chose to draw women's diligence. These articles concentrate their story on working women and make their non-traditional work better. If they make these small and hardworking jobs exciting and noble, they may think that more women will start participating in the work. Prior to World War II, Hispanic women were reluctant to work at home and were more irritated than other American women. During World War II, the widespread change in the role of women as a result of the necessity of family labor affected the role of Spanish women who served as secretary and nurse, Isabel Solis-Thomas and Elvia Solis was born in Veracruz, Veracruz, Mexico. The Solis family moved to the United States and moved to Brownsville, Texas. When World War II broke out, the two sisters voluntarily became roses from women of all races across the country, welded the pipes, and repaired the cargo ship. Mrs. Thomas Solis said recruiters wanted to climb a dangerous place on the ship to short skin, short skin women. She stated that he worked 9 hours a day, 6 days a week, beating and sealing the steel bar accurately and intentionally. An American woman of Asian Americans entered the military service for the first time during the Second World War. The Women Army (WAC) recruited fifty Japanese American women and Chinese American women, sent them to the military information service language school in Snellingburg, Minnesota, and received military translation training. In 1943, the Women Army recruited a Chinese-American woman to serve as aerial WAC. Air Force WAC provides various tasks such as interpretation of aerial photography, air traffic control, weather forecast.

Wednesday, August 28, 2019

Would Apple, Inc. Stockholders be Better Financially if They Received Research Paper

Would Apple, Inc. Stockholders be Better Financially if They Received Dividends Annually - Research Paper Example Investors invest their money on the assumption that though dividends may not be paid for considerable period of time, the capital appreciation due to growth will significantly justify the non-payment of dividends. The overall direction set up by Steve Jobs for Apple was based upon not paying the dividends and to accumulate a hoard of cash which can be subsequently utilized in terms of making investments into innovation. As a result of this policy, Apple went on to accumulate a large quantity of cash, the returns on which were relatively low and was considered as a drag on the returns on equity for the shareholders of Apple. One of the key reasons as to why Steve Jobs consistently pursued this policy of not paying the dividends is also based upon the fact that Apple barely avoided bankruptcy in 1997 thus Jobs was focused upon maintaining a large pile of cash which can potential avert any possibility of bankruptcy in future. (Shontell, 2011) Apple Inc, however took a new turn and annou nced that it will be sharing billions of dollars in dividends to the shareholders. This move has been considered by many as a radical shift from Job’s legacy. ... In order to avoid any such mishap in future, Jobs therefore focused upon piling up cash and neglecting paying the dividends to shareholders. Apple declared its first ever quarterly dividend in 1987 amounting to $ .12 per share however, at the same time, Apple also announced a 2 for 1 stock split too. Subsequently, however, Apple experienced losses and it became a less competitive player in the market. Due to this sliding, Apple gradually reduced paying the dividends and finally stopped to pay the same to its investors despite making a promising start in the early years of its establishment as a leading PC maker in the world. Recent Announcement of Dividends After the lapse of many years, Apple recently announced that it will start paying a quarterly dividend and will spend $45 billions in the next three years in terms of dividends as well as share buy backs. The recent announcement to pay quarterly dividend however also came with the offer of stock buy back thus signaling that Apple Inc might focus on reducing its outstanding shares in the market. (Satariano, 2012) Over the period of time, the cash pile up accumulated by Apple Inc was attracting low interest rates. In an economic environment where interest rates are relatively low thus keeping cash reserves as high as over $100 billions was considered as an imprudent financing decision. Investors therefore were of the view that hoarding such large amount of cash was actually a drag on the return on equity of the shareholders. The recent announcement therefore seems to be an effort towards listening to shareholders and provide them some sort of return in terms of dividends. However, the cash used for the share buy-back as well as dividends

Tuesday, August 27, 2019

Career plan Essay Example | Topics and Well Written Essays - 1750 words

Career plan - Essay Example The selection of which career path to pursue should be informed by a number of things. Firstly, I should select a profession that I am passionate about. The statement explains why I am not keen on pursuing an accountancy route. Although they command a lot of respect in the society, accountants do routine work that does not appeal to my desire for constant improvement. However, I appreciate that the advice follow your passion is overrated. Human beings have the capacity to develop interest in the activities that they are engaged in. Second, the level of compensation. The high cost of living makes it a necessity to find a profession that will enable me to pay off my student loans. In addition, it should provide an opportunity for realizing economic and social mobility. My interest in finance can be attributed to my belief that money can be a force for good if it is managed properly. The finite resource plays a significant role in determining the ability of people to have access to opportunities for economic and social mobility. There is a popular saying that money causes all the evils in the world. In contrast, I believe that the inability to manage the money appropriately causes a lot of misery in personal lives. On a larger scale, the mismanagement of corporate and public funds can lead to the collapse of businesses and the loss of jobs. As a result, the critical profession is important in ensuring that the society achieves economic and social progress. The first career option that I shall focus on is banking. The banking industry plays a significant role in the international economy. The 2008 global recession was caused by the collapse of a few banks. As a result, it is evident that banks support the global economy. The industry involves a lot of pressure to deliver good performance. The pressure is rewarded with a generous compensation package that is determined by the performance of the individuals. The payment structure is appealing

Monday, August 26, 2019

Assess, Plan and Design Possible Teaching and Learning Interactions Essay

Assess, Plan and Design Possible Teaching and Learning Interactions that Promote Acquisition and Learning of Oral, Visual Art - Essay Example Persisting with difficulty: When she realized that the drip stand was empty, she persisted in searching for a bag of fluid to attach to it so that the drip station would look authentic. She even suggested to put clamps so that the fluid will not run down. Expressing an idea or feeling. Her play emulated a nurse administering an IV to her own hand and this was observed when she pretended to prick her finger. Taking responsibility. She asked that a note be placed on the medical equipment she was playing with so that no one will touch it and that it will still be available when she comes back to it next time. 2. Assessment: The assessment framework adopted is the Learning Stories Framework (Carr, 2001). It is an approach that tells a story about a child in action as observed and documented by a teacher or practitioner. It is a more holistic approach in assessing a child’s knowledge, skills and attitudes, which are reflective of the child’s competencies (Carr, 2006) 3. ... She has displayed adequate verbal communication skills as she was able to express herself when she requested for some things she needed in her play (Communication, 2, p. 76) She showed ownership of her play by asking her teacher to write a note not to touch her drip. She realized that the note can be read by others and is a form of communication (Communication, 3, p. 78) Observing Daneka gave the teacher ideas on how to help her in her language development. She seems to be open to learning because she is very curious and applies her ideas directly to her play (Communication 4, p. 80) In her play, Daneka learned that her ideas have value and with a responsive environment, she can pursue it. She realized that the practitioner respected her ideas and cooperated with her requests. She has learned that a real life experience can be reproduced in play. Daneka has shown that she has developed confidence in pursuing her ideas further by exploring what the drip would feel like if it were on h er. Daneka’s opportunity to observe her brother gave her ideas regarding the use of medical equipment thus supporting and extending her understanding of what is happening to her brother. (Indexed for Mind Map) *Emergent literacy is the term used to refer to the earliest period of a child’s literacy development, specifically the time between birth and when the child can read and write (Sulzby and Teale, 1991). According to emergent literacy theories, the child is the central figure in the construction of learning. His life experiences directly affect his literacy. One theoretical perspective in the area of emergent literacy is that children are innately predisposed to

Sunday, August 25, 2019

Beauity Drama Essay Example | Topics and Well Written Essays - 750 words

Beauity Drama - Essay Example Contrary, Bethany is intelligent and brilliant in that she is outstanding in school but she is not as beautiful as Carla (Martin 15). The beauty drama portrays discontent and jealousy of the two characters (Bethany and Carla). As evident in the story, the two characters have different personalities and fortunes. For instance, the author asserts that Carla is beautiful but a failure and with negative personality. Contrary, Bethany is not beautiful but a successful in writing appealing short stories. She hates her appearance and desires she was like Carla (Martin 1.10). The author was creative and imaginative in that he utilizes â€Å"the genie† to demonstrate the wishes and desires of Bethany to be beautiful and her unhappy with her life. â€Å"It is ironical that Bethany perceives beauty as a major significance than anything else in life because she thinks it will bring her good things than what she possess†. On the other hand, Carla says she understands the demerits and problems of beauty. Due to this, she attempts to tell Bethany not to desire to become beautiful (Martin 32). It is clear from the story that people are never satisfied with what they have in life. Further, human beings always view the negative side of their life and the positive side of others. In addition, it demonstrates that individuals value appearance more than intelligence and good personality traits. For instance, Bethany has a successful career as an accountant, she is intelligence and with great personality but she is not satisfied with her appearance and instead desires to be beautiful like her friend (Carla). Additionally, she does not recognize the positive side of her life and the good things she has acquired. These unreasonable view of her life makes her wish to be like Carla. According to Bethany, beauty will give her what she desires in life. However, Carla warns Bethany about her desires

Triditional Care for Elders Research Paper Example | Topics and Well Written Essays - 2000 words

Triditional Care for Elders - Research Paper Example is a critical analysis of the health care intervention model researched by authors in the past over the effectiveness of procedures in caring for the elderly. The authors of the reference article present information from for the purpose of their research from the start. They begin by introducing the various sections of the article, such including what it covers, the objective and other key sections of the article. Further, they draw into the contents within the article to explore the sections creating the base knowledge and formulating an expectation in the readers’ mind of the features they expect to in within the context of the paper. The abstract additionally outlines the methodologies as discussed in the paper, the result presentations, findings and conclusions of the study. The others also introduce factors of keywords in the text, creating an expectation for discussion to lean along that direction as the reader explores the article. Thus, the introductory abstract is use ful in introducing the reader to the contents of the article. The growing scientific body suggests that older adults are remarkably vulnerable during the transition from hospital to home as they face a multitude of comorbid conditions as well as therapeutic regimens. From a past study, the research review, of 94 studies that occurred from 1985 to 2001 indicate that the elderly as they transit from hospital to home faced preventable poor discharge outcomes (Mary, Dorothy, Roberta, Greg, Kathleen, & Sanford, 2004). These studies provided both individual and system factors affecting the transition process. Personal factors include functional deficits, poor health behaviours, emotional and physical support and cognitive impairment. System factors include communication and follow up breakdown between providers and health agencies, inadequate caregiver education on patient and poor continuity of care (Mary et al., 2004). Thus, from the introduction, it is clear that the research has background

Saturday, August 24, 2019

See the dis Essay Example | Topics and Well Written Essays - 1000 words

See the dis - Essay Example What is more important is the content transferred and the copyrights attached to the content. Thus, if there has been a transfer of some content that has been protected by copy right, then this means of file sharing is considered to be illegal. On the other hand, if the content is not protected by copyright, then file sharing may or downloading may not be illegal. Thesis The main reason why unauthorized file sharing is illegal in most countries is that it is considered equitable to theft. Arguments However, sharing or downloading may not always classify as theft. The famous economist and noble prizewinner, F. A. Hayek explains how conventional property rights and copyrights are different in reference to their supply capacities. While it may not be possible for the supply of a material property to be unlimited, it may very likely be that an intangible object has an unlimited supply (Hayek, pp. 23-25). Consequently, because there is an unlimited supply of an intangible asset, accessing that object may not affect the availability of that object to anyone. This implies that theft, where one takes the object of possession away from the owner cannot materialize in case of the intangible asset because the owner would still posses the intangible object. Thus, in essence, unauthorized file transfer is not illegal. Karl Sigfrid, the author of the op-ed submission, who has been arguing in the favor of decriminalizing file sharing and downloading, has also argued along similar lines to support his stance. Another strong arguments that have often being used to support the imposition on copyrights and thus, to make file transfers illegal is that of the potential loss that the owner of the file or the programme might have when his files are transferred to people. Take the instance of a music composer who is at loss when his music files are transferred to others. However, at a closer look the transfer of such files does not bring about any loss to the owner because in the end the owner still has an access to his files at the same time when others do (Lemely, pp. 30-34). More importantly, many artists, musicians, and composer have noted how file sharing benefits them by providing a forum for displaying and publicizing their work. Despite these arguments, the practice of file transfer and downloading is illegal when the file is copyrighted. This is because the owners of the intellectual property (the files that are transferred) state that their intangible property is subject to the same protection as a tangible asset because that intellectual property has some value attached to it. In other words downloading files without the permission of the owner is the same as encroaching on a private property or stealing. Skeptics may argue against this notion by explaining how stealing causes a loss to an individual. On the other hand, the acquisition of the files via file sharing does not add up to the cost of the owner. Nor does it cause any form of a loss of value , so comparing intellectual property with a tangible possession is absurd. However, there needs to be a closer inspection of how the usage of the intellectual property without paying for it is a cost to the owner in terms of the loss of the potential monetary benefits that he/she may have been entitled to receive otherwise. Using that intellectual